shopstack@magemen.com
Magemen's Shopify practice · Auckland

Shopify development for brands that need more than a theme swap

ShopStack is the dedicated Shopify team inside Magemen. We rebuild stores, migrate catalogs, and ship custom apps — then stay through launch, not a handoff email.

5.0 App Store — our own apps

ShopStack dashboard

Stores we ship · apps we publish

Live

142

Waitlist

83%

Open rate

Restock alerts this week

View app
Shopstack Restock Alert App
Restock alert sentjust now
Store launchedTimberland NZ · live on Shopify
Shopstack Restock Alert App
App publishedRestock Alert · Shopify App Store

Shopify stores we've built

cbdMD
Unique Wholefood
Heathen
Timberland NZ
Godfreys
Paw CBD
Matrikar
Zephyr Group
ENL
TSB Living
cbdMD
Unique Wholefood
Heathen
Timberland NZ
Godfreys
Paw CBD
Matrikar
Zephyr Group
ENL
TSB Living
Leather Wardrobe
Macaco Branco
Home & Roost
Feel Reformed
Coffee Capsules 2U
Dynasty Fabrics
Eminent
Chase Value
Konfor
Leather Wardrobe
Macaco Branco
Home & Roost
Feel Reformed
Coffee Capsules 2U
Dynasty Fabrics
Eminent
Chase Value
Konfor
Your partner in eCommerce success
// WHO WE ARE

A Shopify practice with a parent company behind it

Merchants hire ShopStack when the store has to survive real catalog, checkout, and ops — not when they need another theme demo. We are engineers and designers who ship Shopify storefronts, migrations, and apps from Auckland.

ShopStack is a specialized Shopify division of Magemen.

Team, process, and Magemen
97%

Customer Satisfaction

100+

Shopify Projects

5.0

App Store Rating

24hr

Response Time

// SHOPSTACK SERVICES

Shopify work for the problem you actually have

Store builds, themes, migrations, apps, and integrations — each card goes to that service, not a generic brochure.

Shopify Store Development

A slow, generic, or hard-to-edit store leaks revenue on every collection and product page — especially on mobile.

6–12 weeks typical · $15k–$50k, scoped to catalog and integrations

How we deliver this

Shopify Theme Design & Development

Off-the-shelf themes make every brand look the same and fight your merchandising, size guides, and campaigns.

4–8 weeks typical · $8k–$25k depending on templates and motion

How we deliver this

Shopify Migration Services

A platform move is where SEO rankings, customer accounts, and historic orders quietly disappear if the redirect map and data model are rushed.

6–14 weeks typical · $15k–$50k+ for large catalogs or Magento

How we deliver this

Shopify App Development

Merchants duct-tape five apps together, or ask a theme to do a job that belongs in an embedded app.

4–16 weeks typical · $10k–$50k+ depending on Admin vs Storefront scope

How we deliver this

Shopify Integration Services

Orders, stock, and customers live in three systems. Staff re-key data; customers see the wrong inventory.

3–10 weeks typical · $8k–$40k depending on systems and volume

How we deliver this

Shopify Mobile App Development

High-repeat catalogs (grocery, replenishment, membership) lose shoppers who will not open a browser for every order.

10–20 weeks typical · $40k–$100k+ for iOS and Android

How we deliver this
Our process

From idea to launch

Five phases with a named owner and a weekly update. You see a staging store before anything goes live — not a surprise on launch day.

Phase 01 · Week 1

Discovery & Strategy

We audit your current store or platform, map goals and constraints, and agree a roadmap before a line of theme code is written.

Phase 02 · Weeks 2–3

UX/UI Design

Wireframes and high-fidelity designs for the pages that move revenue — collection, product, cart, and checkout — reviewed with you before build.

Phase 03 · Weeks 3–8

Development & Integration

Theme, apps, and third-party systems built against the approved designs. Staging store shared so you can click through real products, not mockups.

Phase 04 · Final week before launch

Testing & QA

Cross-browser and device checks, performance audit, accessibility pass, and data validation on staging before anything goes live.

Phase 05 · Cutover + 2 weeks hypercare

Launch & Growth

Redirects, apps, and payments verified on launch day. We stay on the store for two weeks after go-live, then hand over or move into a retainer.

// MARKETS WE SERVE

Shopify Solutions Tailored to Your Industry

Health & Wellness Commerce

Deliver seamless shopping experiences with tailored solutions designed specifically for healthcare, fitness, and supplement brands. ShopStack builds compliant, trust-focused stores that convert health-conscious shoppers.

See Health & Wellness work
Health & Wellness Commerce
// FLAGSHIP WORK

A store we actually shipped

Heathen luxury resale Shopify store

Luxury Resale

Heathen

Heathen is a Warsaw boutique for authenticated designer resale — Acne, The Row, and similar. High-AOV buyers bounce if the store feels like a clearance grid. They need membership, brand archives, and editorial merchandising that matches the piece — not a theme built for fast fashion.

Luxury resale boutique live

// HOW WE ENGAGE

Three ways to work with ShopStack

Pick the commercial model that matches the work — a launch, ongoing care, or a named team.

Scoped store build

A fixed brief: launch, rebuild, or migrate. Timeline, staging store, and launch hypercare included — you know what ships before we start.

Care & optimisation

Retainers for theme updates, speed, app compatibility, and merchandising support after go-live so the store does not freeze on launch day.

Dedicated Shopify team

A named squad for a roadmap — overflow for agencies, or an embedded team for a brand that ships every sprint. Same Auckland practice, not a rotating bench.

// TOOLS & TECHNOLOGIES

Shopify, Liquid, Hydrogen, and the APIs we actually ship with

The stack behind storefronts, private apps, and Restock Alert — not a logo wall of tools we once listed on a slide.

Shopify
React JS
Node.js
Next.js
HTML
CSS
JavaScript
Liquid
MongoDB
TypeScript
GraphQL
Vercel
REST APIs
App Bridge
Polaris
Webhooks
// APP STORE REVIEWS

What merchants say about Restock Alert

Airpark Bike Co logo

Handles both price drop alerts and back in stock alerts. Finding an app that does price drop alerts without requiring the customer to log into a store account was difficult. We wanted something where the customer can input just an email address and get an alert at that email address without needing an account. This app does the job perfectly. The developers have also been very responsive and good to work with, and have implemented features we have requested. They are clearly professionals.

Airpark Bike Co

Shopify MerchantUnited States

March 26, 2026

Shopify App Store

Ready to talk about your Shopify store?

Book a 30-minute call with the Auckland team. Bring the URL and the problem — we'll tell you if we're the right fit.