Godfreys Vacuum Specialist Shopify Store

The problem

Godfreys is Australia’s vacuum and cleaning specialist (93+ years): Wertheim stick vacs, bagged machines, robots, and floor washers, and the bags, HEPA filters, rods, and chargers that keep them running. A fashion theme hides the part that fits the machine the customer already owns.

• Wertheim machines (Evolution, 7 Series, robots, floor washers)
• Spare parts: bags, filters, rods, chargers, powerheads
• Shoppers buying a $799 vac and a $10 crevice tool in one catalog
• Parts must match the model, not a generic accessories dump

What we built

The Shopify storefront for godfreys.com.au: machines merchandised next to model-specific bags, filters, and spare parts, with spec-led product pages for a specialist catalog.

• Wertheim machines and model-matched spare parts
• Bags, filters, rods, and chargers findable by series
• Australian specialist catalog on Shopify

The result

godfreys.com.au is live on Shopify as a vacuum specialist store, machines and the parts that fit them, not a lifestyle grid.

Vacuum specialist store live

Shopify store for vacuums and compatible spare parts

Specialist appliance retail lives on compatibility. Shoppers searching vacuum bags for Wertheim, HEPA filter for my stick vac, or Godfreys spare parts need model match—not a lifestyle grid. ShopStack built godfreys.com.au so machines and parts share one Shopify catalog with spec-led discovery.

• Shopify specialist retail for vacuums Australia
• Model-matched bags, filters, rods, and chargers
• Machines and consumables in one buying journey
• Spec-led PDPs for Wertheim and cleaning systems

Parts ecommerce next to high-ticket machines

A $10 filter and a $799 vacuum belong on the same store. Category architecture and product relationships on Shopify keep aftercare revenue attached to the machine brand—classic spare-parts ecommerce done right.

Search phrases this Shopify case study targets

Shopify vacuum store, spare parts ecommerce Shopify, model compatible parts online, specialist appliance Shopify, Australian Shopify agency home appliances.

Who this Shopify case study is for

Specialist appliance and spare-parts retailers that need Shopify catalogs where compatibility and series matching matter more than fashion merchandising.

Services used

• Shopify Store Development