
The problem
Heathen is a Warsaw boutique for authenticated designer resale — Acne, The Row, and similar. High-AOV buyers bounce if the store feels like a clearance grid. They need membership, brand archives, and editorial merchandising that matches the piece — not a theme built for fast fashion.
What we built
A Shopify boutique with editorial merchandising, designer brand archives, and membership so the storefront reads as a curated house, not a reseller spreadsheet.
- Editorial merchandising for high-AOV designer resale
- Brand archives (Acne, The Row, and peers)
- Membership built into the Shopify boutique
The result
heathen.store is live as a luxury resale boutique: membership and archive merchandising included, without looking like a marketplace dump.
Luxury resale boutique live
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