
The problem
cbdMD sells human CBD gummies, softgels, and topicals, plus a pet line. Wellness shoppers will not add a regulated product from a thin PDP: they need education, trust, and a catalog that separates human and pet without feeling like two unrelated shops.
What we built
A Shopify storefront with education-led product pages, merchandising for a CBD wellness range, and information architecture that can carry both the human catalog and the pet line.
- Human CBD catalog: gummies, softgels, topicals
- Pet line merchandised without splitting the store
- Education on the product page, not a buried policy
The result
cbdmd.com is live on Shopify as a trust-led wellness store — shoppers can learn and buy from the same catalog.
Education-led wellness store live
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