
The problem
Eminent sells clothing for men, women, and kids, plus shoes, cosmetics, and perfume — four audiences on one Pakistan storefront. A single dump of collections makes every path feel like the wrong store, and a migration has to land without splitting the catalog into four stacks.
What we built
Shopify architecture for a multi-category fashion and lifestyle catalog: separate merchandising paths for men, women, kids, and beauty, with the migration onto the platform treated as one store — not four rebuilds.
- Men, women, kids, and beauty on one Shopify catalog
- Migration onto Shopify without four separate stores
- Fashion and lifestyle IA shoppers can actually follow
The result
eminent.pk runs as one Shopify storefront with four shopper paths. Merchandising and checkout stay on a single stack.
Multi-category storefront live
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